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Most financial advisors have read about the decisions you're facing. John and Janet have made them. From compensation structure to exit strategy, they've navigated it all as business owners themselves. Now, their team of advisors at GenWealth is ready to help you do the same.
Schedule Your Intro CallJohn Shrewsbury and Janet Walker have owned and operated GenWealth for over 20 years. That means they have sat at the same table you are sitting at right now, making decisions about owner compensation, entity structure, and how to build personal wealth when most of your net worth is tied up in the business you run every day.
They didn't build GenWealth to advise from a textbook — they built it to serve business owners the way they wished they had been served. That vision shaped the entire team. Now, GenWealth advisors are trained to understand the unique financial pressures that come with ownership so you're getting counsel rooted in real-world experience.
That's the difference between advisors who understand business ownership in theory and a team that lives it.
Most business owners exit on someone else's timeline. Knowing your number, structuring the transfer, and identifying the right successor takes years of preparation, not months.
Generational transfer is rarely just a financial decision. The right structure protects your family from estate taxes, business disputes, and the erosion of what took decades to build.
A business is not a pension. Building personal wealth alongside your company, through the right retirement vehicles and investment strategy, is what creates real financial independence.
Co-Founder, Financial Advisor
John has co-owned and operated GenWealth for over 20 years. In that time, he has helped hundreds of business owners navigate the financial transitions that define their legacy. He understands the weight of decisions about owner compensation, succession, and retirement because he has made those same decisions in running his own firm.
Co-Founder, Financial Advisor
Janet brings over 20 years of business ownership to every client conversation. Having built GenWealth from the ground up alongside John, she has a firsthand understanding of how business ownership intersects with personal wealth, estate planning, and the future you are working to protect.
Whether you are thinking about an exit in two years or twenty, the planning starts today. Let's have a real conversation about your business, your goals, and what a sound plan actually looks like.
Schedule Your Intro Call